Brian Reid Sr.
The founder welcomed viewers into his own home, sharing the story of the company from the place where he lives it.
Selected work / Digital series
A long-running working relationship. A new kind of crew. A closer look inside the homes and the family behind them.

A relationship built on story
While directing Timber Kings for HGTV, I spent years working alongside the people at Pioneer Log Homes. When the company wanted to tell more of its stories on YouTube, they called me to make the series.
This time, there was no large television crew. It was me, an iPhone 17 Pro, a drone and DaVinci Resolve. That smaller setup let me move through each home with the people who knew it best, and shape a direct, personal tour for the people watching.
YOUTUBE
Three generations of Pioneer
The early webisodes brought three generations of the Reid family into the series, each with a different perspective on what makes a log home personal.
The founder welcomed viewers into his own home, sharing the story of the company from the place where he lives it.
The current president and owner toured his newly completed, modern log home and the ideas behind it.
A home still taking shape offered a glimpse of the next generation and the work behind the finished result.
Inside the homes


Watch the work
Watch a home tour from the series on YouTube.
Watch the home tour ↗← All selected work